| The Name of the sponsor or advertiser | Description of the sponsor or advertiser | Value of the sponsor or advertiser | Value of the sponsor or advertiser | Duration of sponsor or advertiser | ||||||||
| Cash | In-Kind | |||||||||||
| CHUM | Spring Cleaning Campaign - Ad production and airtime. | $80,000.00 | March to June | |||||||||
| CHUM | Fall Cleaning Campaign - Ad production and airtime. | $80,000.00 | August to November | |||||||||
| CTV | Spring Cleaning Campaign - Ad production and airtime. | $30,000.00 | March to June | |||||||||
| CTV | Fall Cleaning Campaign - Ad production and airtime. | $32,500.00 | August to November | |||||||||
| Tim Hortons | Spring and Fall Cleaning Campaign - Funds for promotional items and in-store promotions | $25,000.00 | $25,000.00 | March to November | ||||||||
| CTV Ottawa television; one English and one French radio station | Spring 07-TV & Radio ads for "Share the Road" Campaign. Message to encourage / remind both motorists and cyclists of their shared responsibilities as road users. | $35,000.00 | Mid - June to Mid-July | |||||||||
| Metro Waste Recovery Inc. | Rethink Garbage Campaign | $60,000.00 | 2007 | |||||||||
| The Ottawa Citizen | Ads : Centrepointe Theatre season | $25,500.00 | $113,000.00 | July 2006 to June 2007 | ||||||||
| CTV Ottawa | Ads : Centrepointe Theatre - 4 campaigns: 1) Drum 2) The Frantics 3) Season Launch 4) Just for Laughs | $15,000.00 | $115,000.00 | July 2006 to June 2007 | ||||||||
| CBC Radio One / CBC Ottawa | Doors Open Ottawa: 3x28 sec promo to Radio One and 2-35sec promo for hosts | $35,000.00 | May to June 2007 | |||||||||
| Ottawa Citizen | Doors Open Ottawa: Ads and guide printing | $53,000.00 | May to June 2007 | |||||||||
| Sun Life | Sponsorship of "Active Ottawa Actif" | $100,000.00 | 2007 (Year 3 of a 3-year agreement for $300K) | |||||||||
| Ottawa 67s | Sponsorship of "exposé" | $285,551.00 | 1 year | |||||||||
| Ottawa 67s | Sponsorship of "Active Ottawa Actif" | $63,590.00 | 1 year | |||||||||
| Total Cash | $260,500.00 | |||||||||||
| Total in kind | $912,641.00 | |||||||||||
| Total Sponsorship and Advertising 2007 | $1,173,141.00 | |||||||||||